Services from €50 to €100 per hour
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Segmenting users who have previously interacted with the website (visited, abandoned cart, etc.) and
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Designing and setting up paid social media ads on platforms like Facebook, Instagram, LinkedIn, and
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Designing dedicated landing pages optimized for lead capture, offering something of value (e.g., ebo
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Writing compelling, concise, and relevant ad copy that attracts clicks and aligns with user search i
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Creating persuasive and clear CTAs that guide the user to take the desired action (e.g., "Buy Now,"
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Implementing ad extensions (e.g., site link extensions, callout extensions, structured snippets) to
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Designing personalized ads that will appear to users as they browse other websites or use social med
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Running remarketing campaigns across various platforms, including Google Display Network, social med
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Using dynamic ads to show tailored product ads to users based on the specific items they viewed on t
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Regularly refining and optimizing campaigns based on performance data, including adjusting bids, key
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Improving Quality Score (in Google Ads) by optimizing ad relevance, expected CTR, and landing page e
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Continuously testing new keywords, ad copy variations, and bidding strategies to improve campaign pe
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Testing ads on emerging platforms or other PPC networks like Bing Ads, LinkedIn Ads, Twitter Ads, a
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Ensuring all ads comply with platform guidelines and industry regulations, such as Google Ads polici
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Resolving any issues with disapproved ads and ensuring that the ads align with advertising platform
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Helping clients define their career objectives, whether it’s moving up in their current job, transit
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Guiding clients in creating a roadmap for achieving their career goals, including short- and long-te
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Evaluating clients’ current skill sets against industry demands and identifying areas for growth or
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Reviewing clients’ existing digital marketing skills (e.g., SEO, PPC, social media, email marketing,
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Creating personalized plans for clients to develop key digital marketing skills, such as content cre
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Suggesting industry-recognized certifications (e.g., Google Analytics, HubSpot, SEMrush) and online
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Coaching clients to improve or learn technical skills, like coding, web design, or marketing automat
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Assisting clients in crafting a resume that highlights their digital marketing experience, achieveme
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Helping clients create a professional portfolio showcasing their work (e.g., case studies, campaign
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Teaching clients how to customize their resumes for specific job applications, ensuring that they al
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Emphasizing the importance of communication, collaboration, and critical thinking in digital marketi
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Reviewing and optimizing LinkedIn profiles, ensuring they are complete, professional, and tailored t
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Guiding clients on how to build and maintain a strong personal brand on LinkedIn by sharing industry
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Advising clients on how to expand their professional network by connecting with key industry influen
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Teaching clients how to leverage LinkedIn's job search tools, such as job alerts, applying directly
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Teaching clients how to use job boards (e.g., Indeed, Glassdoor, LinkedIn) and digital marketing-spe
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Helping clients set up personalized job alerts to receive notifications about relevant roles in thei
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Advising clients on the most effective ways to apply for digital marketing positions, including tail
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Educating clients about the current job market trends in digital marketing and identifying high-dema
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Conducting mock interviews to help clients practice answering common digital marketing interview que
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Coaching clients on how to respond to behavioral questions (e.g., “Tell me about a time when you inc
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Coaching clientsTraining clients to effectively present their work, campaign results, or case studie
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Helping clients understand salary negotiations, job benefits, and the best way to communicate their
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Teaching clients how to leverage their network for job referrals and recommendations, ensuring they
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Coaching clients on how to start their own freelance digital marketing business, including setting u
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Helping aspiring freelancers or entrepreneurs learn how to attract and manage clients through digita
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Teaching clients how to market their freelance or consultancy services effectively, focusing on targ
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Assisting clients in developing an online portfolio that showcases their digital marketing skills an
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Teaching clients how to create case studies that demonstrate their successes in digital marketing ca
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Helping clients develop portfolio projects that can be used to showcase their digital marketing expe
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Advising clients on how to collaborate with others on digital marketing projects to build a diverse
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Creating lead gen ads on platforms like Facebook and LinkedIn to capture user information directly t
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Offering in-depth guides, reports, or case studies in exchange for user details (e.g., name, email a
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Offering incentives (e.g., free trials, discounts, exclusive content) through email in exchange for
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Encouraging visitors to subscribe to your newsletter for updates, promotions, and informative c
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Automating a series of emails aimed at nurturing potential leads through educational co
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Dividing email lists based on customer interests, behavior, or demographics to tailor lead generatio
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Testing different subject lines, content formats, and CTAs in email campaigns to identify the most e
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Running paid search campaigns targeting specific keywords to capture high-intent leads who are searc
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Using lead generation ad formats that allow users to submit their contact information directly withi
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Setting up referral programs where existing customers or leads can refer others in exchange for ince
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Offering a limited-time free trial of your product or service in exchange for contact details (e.g.,
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Providing product demos to prospects in exchange for their contact information.
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Offering exclusive discounts, special offers, or coupons to encourage potential leads to convert.
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Providing free product samples or access to a limited portion of your product or service to entice u
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Implementing lead scoring models to assess the quality of leads and prioritize follow-ups based on t
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Using marketing automation tools (e.g., HubSpot, Marketo) to send automated email sequences that nur
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Categorizing leads based on behavior, demographics, or engagement to send targeted content and perso
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Integrating lead capture forms with a CRM system (e.g., Salesforce) to store, manage, and track lead
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Leveraging positive customer reviews, testimonials, and case studies on websites and landing pages t
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Encouraging satisfied customers to leave reviews on platforms like Google, Yelp, or Trustpilot, wher
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Implementing pop-ups that appear when users show intent to leave the page, offering them an incentiv
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Using chatbots on your website or landing pages to qualify leads and collect their contact informati
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Running social media contests or giveaways to engage audiences, encourage user participation, and in