Keyword Management & Targeting
Service Description
Keyword Selection: Choosing high-converting, relevant keywords for campaigns and ad groups. Keyword Match Types: Setting up different keyword match types (exact, phrase, broad, negative) to control when ads are triggered. Negative Keywords: Adding negative keywords to prevent ads from appearing on irrelevant searches and avoid wasted spend. Long-Tail Keywords: Targeting long-tail keywords to attract highly specific traffic that is more likely to convert. Location Targeting: Setting up geographic targeting to show ads to users in specific locations or regions. Device Targeting: Adjusting bids or targeting based on devices (desktop, mobile, tablet) to optimize performance across platforms.
Cancellation Policy
You can reschedule this service 24h before your booking from "My Bookings" section on your profile. Make sure you provide access and permissions to paolo@paolocasula.com before your scheduled time. This service in not refundable. By booking this service you understand and agree with the following policy.